We have had a lot of discussions in our podcasts about how we need to change our approach to training the emerging generation of new business leaders…using podcasts, instant messaging, social networking, blended learning, blogs, wikis, video. Well today, I saw an eye opening commercial on ESPN Sportscenter….
In this commercial, for Verizon Wireless’ ESPN MVP, they interview someone who was named the “MVP” of the off site training session because he was” having trouble staying awake” at a corporate training session. There are rows and rows of people in a dark room, with the Powerpoint slide show droning on
 The “MVP” is using the light from his phone to check game scores and his Fantasy Football team….
I love what he says at the end….
I think that this speaks volumes about how companies must use social software to engage these learners.
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